Music Channels
MTV
MTV stands for music television and have a very broad
commercial appeal. They do mainly aim at a younger trendy generation but do
often cater for people not in their target audience.
MTV plays usually plays old hit songs that have been remixed
by new young artists. They also mainly play new songs that are very popular to
their target audience.
5 artists that appear on a regular basis are lady gaga, Katy
Perry, Two Door Cinema Club and
Rihanna.
The channel is used as a form of branding as they have their
own clothing line which all presenters in the channel will most likely wear.
The logo appeals to the target audience because it is simple
and stands out. The simple logo is now recognized all over the world.
VH1
The target audience to VH1 is people aged between 25-30.
The channel plays a variety of music from different eras.
The artists that they play are mainly mainstream like Ed
Sheeran, Rihanna, Nicki minaj, Flo Rida and pink.
Vh1 are a subsidiary of MTV.
Colourful to appeal to the audience and is shaped like a
cube to convey the different genres of music they play.
Scuzz
The target audience to
VH1 is people aged between 25-30.
The channel plays a variety of music from different eras.
The artists that they play are mainly mainstream like Ed Sheeran,
Rihanna, nicki minaj, Flo Rida and pink.
Vh1 are a
subsidiary of MTV.
Colourful to appeal to the audience and is shaped like a
cube to convey the different genres of music they play.
Channel AKA
Channel AKA has a very young precise target audience. They
aim at a young generation between the ages of 13-25. This is the target
audience as these people enjoy grime hip hop. They play grime music as they are
trying to reach a certain target audience.
Artists that
have regularly been seen on channel AKA are Benny Banks, K Koke, fugitive,
Sneakbo and Devlin.
The channel is used to brand the artists and their own type
of branding which some grime artists have. For example JME has his own brand
known as BBK which he will wear when performing on Channel AKA to
brand/Advertise his clothing range.
The target audience to the box is teenagers from 14 to young
adults about 20 years old due to the fact that they will mainly play new music.
They play a variety of different music like Hip Hop, RnB and
dance.
Three artists that appear regular on the box is Rihanna, Chris
Brown and Tinie Tempah.
They use subsidaries labels as a form of branding like 4
music, kerrang, magic and kiss.
The logo is cool and simple which makes it easier for their
target audience to remember.
BOX Television
The target audience to
the box is teenagers from 14 to young adults about 20 years old due to the fact
that they will mainly play new music.
They play a variety of different music like Hip Hop, RnB and
dance.
Three artists that appear regular on the box is Rihanna, Chris
Brown and Tinie Tempah.
They use subsidaries labels as a form of branding like 4
music, kerrang, magic and kiss.
The logo is cool and simple which makes it easier for their
target audience to remember.
Your analysis of music channels is more like a summary and this is because your points are too basic.
ReplyDeleteYou need to read over the points that you have made and aim to include more examples to support the points that you have made. Such as why the target audience enjoy listening to the music that the channel plays, the colours and connotations of the logos. Also you need to include the logos to support your points.