Friday, 12 October 2012

Questionnaires

Questionnaires are a key part of our research before developing our own music video. Questionnaires are very important when it comes to determining the target audience we want to reach. The questionnaire will allow us to see what our viewers want. Once all of our results have been gathered we can now take into consideration the views and opinions of the public to what they like in music. This should steer our research into finding the correct song that our viewers will want to see. 

One of our questions  was 'What is your favorite music genre?' We used this question in our questionnaire to gain a better idea of what music genre was popular. Our results concluded that more people out of 40 listened to 'Alternative'. 
  
1.     Are you Male of Female?                                                                      Male/Female
2.     How old are you?                                                                              <16 /17-35/35+
3.     What is your favorite genre?                                                          ..……………………..
4.     How often do you listen to music per week?                                >3/4-12/13+
5.     Do you like new releases? (Top ten chart)                                            Yes/No
6.     Which do you prefer in a music video?           Performance/Concept/Narrative
7.     What tempo do you look for in a music video?                                  Slow/Fast
8.     Do you like seeing the artist in the video?                                    Absent/Present
9.     Do you like seeing the artist’s lifestyle?                                                  Yes/No
1. Do you like seeing C.G.I in the video?                                                       Yes/No
1. What emotion do you like the artist to convey? .                           .…………………….. 
1. Please Circle your favorite song from this list?
                                                                                            Jason Mraz-I won’t give up
                                                                                              Chase and Status- End credits
                                                                                              Calvin Harris- We’ll be coming back
                                                                                              Drake-Over

In our questionnaires we surveeyd 40 people. As their is 4 members in our group we chose to divide the work load. We each then had ten questionnaires each to give out for feedback. We did this as it would be much easier and get the results a lot quicker due to the small amount of questionnaires we had each. We surveyed 40 people because this would give us back strong and reliable results. 

1 comment:

  1. This post shows a good understanding of why questionnaires are essential in defining a target audience

    ReplyDelete